Recruitment And Retention Of Nontraditional Students

Recruitment and Retention of Nontraditional Students The reality for career technical educators with regard to broadening representation of both men and women in nontraditional careers is that there needs to be a creative recruitment strategy designed that utilizes the enthusiasm and talents of successful role models (Lucci Jr., W., 2007). Effective recruitment and teaching practices can help educators create learning situations that are conducive for all students to learn, especially those nontraditional students in career clusters. Suggestions for recruiting nontraditional students include creating career-technical programs to reach all students, presenting career clusters in a way that shows how career pathways can align with interests, giving students multiple opportunities to explore both traditional and nontraditional careers. Educators should market career-technical programs to reach all students, making a concerted effort to attract nontraditional students through the use of photos and graphics that show both genders and variou s races in careers at the technical and professional levels (Clark, P., Ohio State Univ., C. y., 2000). In recruiting nontraditional students, intentionality and good planning are important. Unfortunately, lingering stereotypes often make the first step of signing up for a class in a nontraditional area difficult. Strategies which are effective are those that understand and consider the target audience, provide information in a way in whichShow MoreRelatedEnrollment Management Within Postsecondary Education1539 Words   |  7 Pageswith how students choose a college, how they make the transition to higher education, what leads them to stay or drop out, and what influences how well they do while enrolled (Hossler, 2004). 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